It’s important to know the differences between a self-service option or hiring an agency before your business launches its next email campaign. A self-service email solution or do-it-yourself solution allows your business to manage email marketing on its own from…
What types of email campaign split testing will increase my response rates for my business? The design, subject line, email list, and time of day you send email are all important factors to consider when testing your next email campaign.…
Email is still the No. 1 tool for your marketing campaigns. So, how can you measure the success of your email marketing campaigns? Just follow these tips. Five tips to ensuring your email marketing campaign is successful 1.) Engage Your…
Think of it as making your first impression. Think 3.3.2… it's what you check before you send! If your email has misspelled words and is formatted incorrectly, it doesn’t bode well for you, your company or the product or service…
We don’t hold the Magic 8 Ball of subject lines because there's no one magic subject line or tactic that works across all industries. It all depends on the audience you are reaching out to, whether it's a consumer or…
Email Marketing Strategy Email may be faster to turn around and less expensive than its print counterpart but that does not mean it should be sent frequently or haphazardly. A planned email marketing strategy will produce more leads and loyal…
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