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PPC: Should I pay for traffic?

An Internet marketing consultant was once asked by an SEO professional why he would ever buy PPC traffic if he can get organic traffic with SEO.  His response pointed to his understanding of the direction that digital advertising is headed.…

Email Marketing and Outsourcing Options

No time like the present, right? Take this scenario: You started a business and it’s booming. Until now, your marketing needs were manageable. Sure, you needed some help preparing fliers and designing a logo. And, the website? Hah, your brother…

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