Marketing Articles by Proximity Marketing

There is always a first time: the first time a potential customer strolls past your trade show booth, the first time someone visits your website from a Google search or the first time they view your LinkedIn page. The goal…

Lead generation has its place within any marketing plan of course. However, some can get distracted by lead generation at the expense of more obvious sales growth potential – your existing customer base. As literally decades of research shows, customer retention provides…

The Secret Weapon in your Marketing Arsenal It would be next to impossible to imagine a company that doesn’t have a web presence in today’s business landscape. Yet not all companies are leveraging their web site to its best advantage.…

Digital marketing is often leveraged toward traditional business goals like attracting new customers to the website, generating better leads, or broadening a company’s product or service awareness. But those same strategies used to engage prospective customers can also be utilized…

Brand Development and Awareness for Local Economic Development Group  As supporters of economic development in and around Medina County, Proximity Marketing was asked to be a founding partner of Made in Medina County – a local advocacy initiative dedicated to promoting awareness and emphasizing…